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Making A Difference – Thoughts, Observations and Opinions
This is Dave Brock’s Blog.
It offers my views on a variety of business, sales, marketing, and leadership topic. My goal is to make a difference for you, the reader, in both your professional and personal lives.
Latest Posts
Our FOMO Causes Us To……
We live in a world of constant distraction, driven by our Fear Of Missing Out. We can’t bear being separated from our devices, constantly diverting our attention to their vibrations, beeps, and alerts. We spend more time looking at the small screen than we do looking at the world around us. We spend endless time in meetings, but we actually aren’t present. As a result we have to schedule another meeting, at which we still aren’t present. Then we muse about why we aren’t making the progress we hoped to make. We fail to make progress in our daily “to-do” […]
Making Sense Of Sensemaking
This is the final post in this series——-YAY! Thank you for hanging in there! If you have missed the previous posts, The links to all the others in this series, please go to: Sensemaking, The Big Issue Facing Both Our Customers And Us. As you might have guessed, I’m trying to make sense of sensemaking myself. I’ve been studying it for some, time, creating some experiments with clients. But I still have a lot to learn. Writing down some of the ideas is helpful to my learning process and my ability to articulate the them. I am still clumsy in […]
Sensemaking: Sensemaking Within Our Own Organizations
This post is the eleventh post in my series on Sensemaking. The previous posts focus on how we can align and become sensemakers in working with our customers. This will focus on how we look at our own organizations. For links to the other posts in the series, go to: Sensemaking, The Big Issue Facing Both Our Customers And Us. As a reminder, I’ve posted a copy of the Cynefin model below. The model provides us a framework to assess our organization and how we best address our challenges and problems, based on which quadrant we find ourselves in. I […]
Sensemaking, Time Changes Everything
This post is the tenth post in my series on Sensemaking. Like the previous two posts, this focuses on how you apply the principles of Cynefin in your sales strategies with your customers. For links to the other posts in the series, go to: Sensemaking, The Big Issue Facing Both Our Customers And Us. In the previous posts we looked and how the “context” or domain your customers may be in will change depending on where in the organization of the functions that you engage. As a result, our organizational strategies, our engagement strategies, the skills, competencies, tools, content, processes […]
Sensemaking: Selling To A Hierarchy Of Challenges
This post is the ninth post in my series on Sensemaking. Like the eighth post, this focuses on how you apply the principles of Cynefin in your sales strategies with your customers. For links to the other posts in the series, go to: Sensemaking, The Big Issue Facing Both Our Customers And Us. Normally, I’ve started this series with a recap of the Cynefin model. Today, I’d like to look at it differently. When we look at organizations, the reality is there is a hierarchy of challenges/problems they face. As a result, depending on the parts of the organization, the […]
Sensemaking: Putting It All Together In Selling To Our Customers
This post is the eighth post in my series on Sensemaking. I think this is where you will start to see how all the pieces fit together and how you can leverage this with great impact For links to the other posts in the series, go to: Sensemaking, The Big Issue Facing Both Our Customers And Us. In this post, I will put together how we can create distinctive value in helping our customers identify which quadrant they are in, and how we can help them use the sensemaking principles to help them understand solutions to their issues and actions […]