As we start a new year, perhaps your plans are locked in. But perhaps there is … [Read more...]
Category: Transformation
Zero-Based Sales Planning
What We Think Of Our Customers Colors Our Engagement Posted on December, 2018
Someone called seeking coaching on a specific deal. He had fallen into … [Read more...]
Start/Stop/Pivot/Restart Sales Strategies Posted on December, 2018
Sales, as with most things, is something that demands regularity in execution. … [Read more...]
The Sales Conversation Of The Future Posted on December, 2018
AI/ML are, apparently, the future of selling. As I reflect on the brave new … [Read more...]
Outcome Based Buying Posted on December, 2018
Regardless how we sell, our customers are trying to achieve one thing when they … [Read more...]
What Do Icebergs Have To Do With Selling? Posted on December, 2018
Yeah, I know it's a tired analogy, but icebergs are still useful in thinking … [Read more...]
Are "Traditional" Selling Skills Even Relevant Anymore? Posted on November, 2018
Categorize this post as "thinking out loud." I'm not sure what I think about … [Read more...]
Faux Transformations Posted on November, 2018
The word "transformation," has become the buzzword for 2018. Every consultant, … [Read more...]
What Is The Purpose Of Buying? Posted on November, 2018
I can imagine the raised eyebrows, the questioning expressions, and the thought, … [Read more...]
Scaling "Authentic Conversations" Posted on November, 2018
I just received one of those emails. I'm on a distribution list, I've been … [Read more...]
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