Wishful thinking and intent can look a lot like the same thing. They are … [Read more...]
Category: Transformation
Wishful Thinking And Intent
Sales Transformation--Without The Customer Posted on October, 2011
The other day I was reading a very thoughtful piece, from someone I respect. It … [Read more...]
Who Are You Building Your "Customer Experience" For? Posted on September, 2011
Customer experience is a hot topic. There's lots of activity with companies … [Read more...]
Do We Really Want To Provide Customers Added Value? Posted on September, 2011
I've been wondering a lot about added value recently. We all talk about it, … [Read more...]
What Are You Worth To Your Customer? Posted on September, 2011
Today, Anthony Iannarino and I had a discussion on Focus.com on the Perils of … [Read more...]
What If You Sold What Customers Wanted To Buy? Posted on September, 2011
We know what we want to sell. We've ben trained, we have all our brochures and … [Read more...]
Will You Let Me Buy, Rather Than Trying To Sell To Me! Posted on September, 2011
Today, I was doing some research on upgrading a product I currently used. I … [Read more...]
Strategic Thinking, Getting The Big Picture Posted on August, 2011
I've been participating in an interesting conversation at Focus.com--- "What are … [Read more...]
Opportunity Solving Posted on August, 2011
As sales professionals, we learn a lot about problem solving. We focus on … [Read more...]
Sales People, We Need To Be More Pushy! Posted on August, 2011
I can imagine any buyer encountering this post is going to groan. The last … [Read more...]
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