Recently, I was having a conversation with a good friend and colleague. He … [Read more...]
Authenticity
Authenticity has become a buzzword tossed around social media too casually. We … [Read more...]
The Buyer’s Journey, One Step At A Time
Most sales people focus on the outcome of the deal. They want to get to the … [Read more...]
Doing What We’ve Always Done, When Everything Else Has Changed
I'm constantly amazed conversations I have with otherwise smart people. … [Read more...]
Transactional Versus Complex Selling
We glibly toss around phrases like "We have a transactional selling process," … [Read more...]
Why Are You Calling Now?
This morning, I'm doing work in a rare day in the office. A sales person calls. … [Read more...]
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